From Magnetic Mom Lash to Lotus: Seed to Flower

In 2020, I started a company called Magnetic Mom Lash.

At the time, I didn’t fully understand why.

I knew I felt restless. I knew I felt called to something bigger. I was pouring into other people’s businesses, other people’s dreams — and somewhere inside, a quiet question kept rising:

What is yours?

Around that same time, a friend in her 30s passed away from breast cancer. She left behind two little girls — the same ages as my own young children.

It shook me.

Not only because of the loss.
But because of the mirror it held up.

Life is fragile. Time is not guaranteed. And purpose cannot wait.

The First Spark: Lashes

Like many busy moms, I struggled to feel put together. In 2020, when masks covered half our faces, eyes became the focal point. I started thinking about lashes — how they frame the face, soften a glance, and feel like the window to the soul.

And then the question came:

What do women with cancer do when they lose their lashes?

It felt simple. Obvious, even.
And yet no one was offering something natural-looking, affordable, and easy to use.

Extensions were expensive and time-consuming.
Strip lashes felt intimidating and often too dramatic.

I wanted something that enhanced natural beauty — not something that performed it.

That’s how Magnetic Mom Lash was born.

It served busy moms.
And it served women navigating cancer.

As I connected with women-owned cancer boutiques and hospital gift shop owners, they kept asking me:

“What else do you have?”

That question revealed a deeper truth.

The beauty industry wasn’t built for medically vulnerable women. It wasn’t built for women navigating chemotherapy, radiation, or hormone therapy. It certainly wasn’t built with safety as the starting point.

The calling deepened.

The Growth — and the Fracture

I launched Magnetic Mom Lash in October 2020.

A little more than a year later, on my 40th birthday, I received an email from QVC. We had been selected for a national small business spotlight. It was the kind of opportunity entrepreneurs dream about — visibility, validation, growth.

It should have felt purely joyful.

Instead, it exposed something deeper.

Someone close to me questioned whether I could handle it — whether I should — with everything else happening in our lives.

What I heard beneath the words was:

You can’t grow this big.
You can’t prioritize this.
You can’t choose yourself.

That was the turning point.

I chose myself.

I chose the unknown.

I chose to show my children that courage sometimes looks like walking toward the life you feel called to — even when it disrupts everything familiar.

I moved forward with QVC, largely on my own. It aired. It was successful.

And soon after, my life changed in ways I never could have predicted.

When Everything Fell Away

What followed was the most painful chapter of my life.

The life I thought I was building unraveled.

Financial stability.
Security.
The future I had imagined.

There is a particular kind of grief that comes when everything familiar falls away. When the structures you leaned on disappear, and you’re left standing in the quiet asking:

Who am I now?

Eventually, I had to close Magnetic Mom Lash.

I grieved it deeply.

That business had been my spark. My rebellion. My proof that I could build something of my own.

But it had also been built in urgency. In proving. In pushing.

The woman who started Magnetic Mom Lash was running from fear.

The woman who would build Lotus was learning to walk toward love.

The Mirror Moment

There was a season when I looked in the mirror and did not recognize the woman staring back at me.

Not physically — but internally.

Who was she without the roles she had carried?
Without the business she had built?
Without the identity she had clung to for safety?

I had been stripped bare.

And that stripping — painful as it was — became sacred.

Because when everything external falls away, you are left with the truth of who you are underneath.

Emotional healing is not unlike physical healing.

It requires tenderness.
It requires honesty.
It requires rebuilding, cell by cell.

Cancer demands both physical and emotional healing.

So does profound change.
So does loss.
So does becoming.

The Compost

One day, it became clear.

Magnetic Mom Lash was not a failure.

It was compost.

It had broken me open.
It had taught me how to build.
It had shown me the need within the cancer community.
It had forced me to choose myself.

It was the mud.

And from that mud, something new began to germinate.

The Second Awakening

The next vision was bigger.

Not just lashes.

A full beauty brand — skincare and makeup created specifically for women navigating cancer.

This time:

Built from expert medical insight.
Designed for medically vulnerable skin.
Grounded in ingredient integrity.
Simple to use.
Accessible and inclusive.
Emotionally intelligent.

Not beauty that masks.

Beauty that restores.

Not just “clean beauty.”

Safe beauty. Soul-led science.

A brand that says: You are more than a diagnosis.

The Difference

Magnetic Mom Lash was built in survival mode.

Lotus Beauty Co. was built in stillness.

One was driven by urgency.
The other is guided by intention.

One was running from fear.
The other is walking toward love.

Lotus was born from asking:

If I paid this much for my freedom… what will I do with this life?

The answer was clear.

I will live it with purpose.
I will live it in service.
I will build something that stands beside women in their hardest seasons.

Because I know what it feels like to lose yourself.

And I know what it takes to find yourself again.

The Bloom

Lotus Beauty Co. is not just a company.

It is a return.

A return to wholeness.
A return to dignity.
A return to the woman in the mirror.

The healed version of me is very different from the woman who started Magnetic Mom Lash.

She is softer.
Stronger.
Less afraid.
More aligned.

Lotus is here.

She is beautiful.

And so am I.

And so are the women we serve.

A Quiet Invitation

If you are navigating cancer… 

If you are rebuilding after loss… 

If you have ever looked in the mirror and wondered who “she” is now… You are not alone.

Like the lotus, we bloom not in spite of the mud — but because of it.

And sometimes, the compost of what once was becomes the foundation for who we are becoming.